CASE STUDY: ESSENCE

Sainsbury’s has today revealed it will be appointing media agency ‘Essence’ to help advance its digital marketing transformation.

Essence Global, October 2020

The Challenge

One of the world’s leading media agencies, essence, were pitching to secure a multi-million-pound marketing contract. They wanted a unique Escape Room to immerse the client into their bid, and to assist them in understanding their pitch.

The Solution

Our role was to create a fully bespoke experience that introduced Argos Sainsbury’s to the 6 key pillars of Essence’s proposed strategy.

We transformed a meeting room into a problem-solving experience in which both the atmospherics and puzzles themselves were entirely reflective of Argos Sainsbury’s various brands.

The pitch team worked together with the client, building a relationship and facilitating understanding.

THE SUCCESS:

That's simple and perfectly summarised by the Marketing Report. They won the contract.